Permission Marketing…the Common Sense Version
I don’t like to throw stones, especially at people whom I have a lot of respect for. That said, Frank Kern is about to come out with his latest $1,997 product on list building call “list control” which promises to take the average list marketer and turn them into a swashbuckling guerrilla zen list marketing genius, improve [...]
Read more »Internet Marketing, Making Money and the Slippery Slope of “Value”
If you read internet marketing forums, one of the suggestions given to you is that you need to create value first before you start ‘pitching’ your products or other people’s products. The assumption goes something like this:
You get someone to opt-in to your list by giving something away for free….
The next 2-3 posts you make [...]
List Building….5 Lessons from the Accidental Marketer
For the Frank Kern’s and John Reese’s of the world, list building is easy. People with large lists don’t have to worry about engagement because they will most certainly make sales via volume. Plus, these players have the respect and credibility and are entrenched in their niches. But what about the rest of us who [...]
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